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  • My favorite example of this is AMy Hoy's http://everytimezone.com/ .

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    Awesome - she does such great work.

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    +1, have you seen her 30x500?

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    The benefit of this type of marketing is that it can have long term effects. Not just for SEO and for exposure but also if you want to become an 'authority'.

    Books are also perfect for this - It's great to be able to look back at a piece of work and say "I wrote the book on that x years ago".

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    It's not a new idea to me, but it's definitely a great one. Hell, I use JavaScript Kit's charcount thing weekly.

    The concept of free ebooks, whitepapers, etc. is exactly the same - help someone for free and you have the chance to build a relationship.

    30x500 is awesome!

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